Why is it important to reduce, reuse and recycle?

We have a legal duty to dispose of the waste given to us by our boroughs but supporting ways of reducing, reusing and recycling waste is at the heart of what we do.

We set up our Wise Up To Waste campaign and website to make exactly this point. We are proud of our environmental initiatives including our award-winning upcycling show, an extensive outreach programme to promote sustainable behaviour and frequent food waste campaigns. Our activity saves 10,000 tonnes of waste a year and we prominently call on the government for national action to promote the circular economy.

If we reduce the amount of waste that we produce in the first place and reuse more, we avoid the industrial processes involved in recycling, the costs associated with them, and reduce our carbon footprint.

If waste cannot be reduced or reused, then recycling is a fantastic way to turn rubbish into something useful again. Recycling saves money compared to disposal and is also better for the environment. Recycling helps to ensure that materials such as paper, card, glass and metal can be turned into new products, reducing the need for virgin materials and conserving the planet’s resources. As a result, waste prevention, preparing material that was going to be waste for re-use and recycling are the top priorities for waste management strategies across Europe

For ways to reduce, reuse and recycle, why not take a look at wiseuptowaste.org.uk.

For more details on the priorities for waste management click here